Account Based Marketing for Life Sciences
KineticTM ABM
Become a valued partner with hospitals, medical practices, and other healthcare systems when you connect with decision-making teams.
Medical practices and hospitals are consolidating, and the expansion of shared decision-making at hospitals and IDNs is making it more challenging to find and build HCP and account relationships.
Kinetic ABM identifies key stakeholders and influencers within each account and automates delivery of consistent, personalized messaging across channels and individuals.
- Identifies stakeholders and influencers inside a complex system, including job title segmentation
- Automates personalized message deployment
- Increases brand recognition and product knowledge
- Delivers valuable insights to sales and marketing teams
According to ABM marketing experts, 87% of ABM marketing outperforms other marketing activities.
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